Introduced in 2018, the Rolls-Royce Cullinan is the brand’s first-ever SUV, a prime representation of ultra-luxury and engineering excellence. Named after the world’s largest gem-quality diamond, the Cullinan makes for an epitome that brings in the elegance inherent in Rolls-Royce with modern utility and off-road capabilities.
It’s built for a person who has the highest expectations when it comes to comfort, performance, and prestige. Stunning handcrafted interiors paired with a V12 powerplant and intelligent technology are what make this SUV stand out.
Since its launch, the Cullinan has set another level in the luxury SUV segment, enjoying the admiration of elite car enthusiasts around the world. But is it worth spending so much cash? Let’s investigate what really pushes the Cullinan far into the expense category.
Is the Rolls-Royce Cullinan a Good Car?
Cullinan is not just a good car; it is an exceptionally good one. With the utmost attention given to its detailing, the luxury SUV provides a feeling of unparalleled comfort while driving or riding inside. Whisper-quiet interiors with the effortless presence of the 6.75-litre twin-turbo V12 engine make everything about the Cullinan a product engineered for comfort, prestige, and performance.
The air suspension floats across the uneven surfaces, while the interior is handcrafted according to every owner’s specifications. Whether piloted in the city or across rough terrains, the Cullinan will always maintain its poise and presence.
Why Is the Cullinan So Expensive?
The Rolls-Royce Cullinan has a staggering price tag to the tune of $407,750-$472,750, and every dollar is justifiable, given its design, works, materials, and value of exclusivity. Here’s a bullet-point list of all things affecting the price:
- Hand-built Luxury: Every car is specially handcrafted in Goodwood, England, using the finest materials that range from rare woods. The materials range from cabinets and veneers to the finest selection of soft, hand-picked leather.
- Bespoke Options: Almost infinite customization options are available from Rolls-Royce. Clients can select a unique paint finish, embroider their initials onto leather or add a starry headliner.
- Engineering Excellence: The Cullinan circumscribe is bodied by a goliath V12 engine that integrates advanced technologies for driving assistance, comfort, and entertainment.
- Exclusivity: Owning a Rolls-Royce Cullinan is not just a means of transportation but a means of joining an exclusive dynasty with vast prestige and heritage.
Key Features of the Rolls-Royce Cullinan
The luxury SUV blends V12 power, new technology, and top-notch safety with handcrafted comfort giving an exalted drive wrapped in prestige and elegance. Every detail is engineered for the highest possible weathered sophistication and performance on any terrain.
Exterior Highlights: Bold Design Meets Innovation
- Iconic Presence: The Rolls-Royce Cullinan commands attention with its unmistakable grille, proudly displaying the iconic Spirit of Ecstasy on the hood. This legendary emblem symbolizes timeless elegance and unmatched strength.
- Striking 23-Inch Wheels: For the first time, the Cullinan will have the option of striking 23-inch wheels. This further stakes a commanding stance and helps the dynamics of driving on roads.
- Illuminated Front Grille: The illuminated front grille introduced on Series II makes bold departures from the darkness admirable and adds fun dramatism to its robust visage.
- Vertical Lighting Signature: New vertical LED headlights and daytime running lights enhance the Cullinan’s sophisticated modern lines.
Interior Excellence: Where Comfort Meets Craftsmanship
- Rich & Opulent Materials: The finest materials are featured in the interior: box-grain leather, lambswool carpeting, real wood veneers, and milled aluminum accents to ensure a rich tactile experience.
- Rear-Seat Entertainment: Back-seat passengers indulge in personalized entertainment with two 12.0-inch touchscreen displays providing cinema-style experiences on the move.
- Immersive Bespoke Audio: A concert-quality audio system that boasts 18 speakers and delivers up to 1400 watts of power. While driving in Series II, its inner construction enhances bass tones with resonance chambers.
- Deployable Viewing Suite: Ideal resource for outdoor events or stopping along the scenic route. This optional Viewing Suite has two rearward-facing seats that open from the luggage compartment with a cocktail table.
- Celestial Starlight Headliner: The signature Starlight Headliner creates a night sky with fiber-optic lights, making the roof into a constellation view.
- SPIRIT Digital Interface & Whispers App: The Series II brings the spirit infotainment system featuring Rolls-Royce’s own Whispers app. It is for a seamless control hub for all concierge services and secured means of communication.
Performance & Technology: Power Refined
- Mighty Twin Turbo V12 Engine: Key to the Cullinan is a 6.75-litre twin-turbocharged V12 engine delivering 563 hp of effortless acceleration and whisper-quiet transporting.
- Self-Levelling Air Suspension: Engineered for the highest comfort, the air suspension automatically adjusts to road conditions, keeping it smooth and properly balanced.
- Flagbearer: Road-scanning systems with a stereo camera scan what’s ahead in the road and make instantaneous adjustments to suspension settings to realize Rolls-Royce’s signature “Magic Carpet Ride”.
- Four-Wheel Steering. As downhill turns become tighter at low speeds and better locked in at high speeds, the Cullinan now benefits from enhanced agility through four-wheel steering.
- Adaptive Cruise Control: Using adaptive cruise control, the Cullinan maintains a safe distance from other vehicles while providing maximum peace of mind during highway cruising.
Safety Features: Advanced Protection on Every Journey
This is an involvement of all in order to improve the awareness levels of both driver and vehicle for the overall well-being of luxury and safety in the Cullinan. Standard safety technologies in the Cullinan include:
- Forward-Collision Warning
- Automated Emergency Braking
- Lane-Departure Warning
- Lane-Keeping Assist
Pros & Cons of the Rolls-Royce Cullinan
Benefits of Having Cullinan
- Unmatched Luxury: Exquisite craftsmanship, high-end materials, and bespoke interior options set it apart from all other SUVs.
- Smooth Ride Quality: Equipped with Rolls-Royce’s “Magic Carpet Ride” suspension system for exceptional comfort.
- Powerful V12 Engine: The 6.75-liter twin-turbo V12 delivers strong performance with whisper-quiet operation.
- Prestigious Brand Appeal: The Cullinan carries unmatched status and presence on the road.
- Highly Customizable: Nearly every element can be tailored to the buyer’s taste, from colors to stitching patterns.
- Impressive Off-Road Capability: Despite its luxury focus, the Cullinan features an advanced all-wheel-drive system and off-road modes that handle rough terrain surprisingly well.
- Ultra-Quiet Cabin: Thanks to extensive sound insulation and engineering, the interior remains whisper-quiet even at high speeds or on uneven roads.
- Exclusive Rear Seat Experience: Optional rear lounge or individual seats with features like massage, champagne coolers, and picnic tables elevate passenger luxury to first-class standards.
- Advanced Technology: From a fully digital instrument cluster to cutting-edge infotainment and driver assistance features, it blends tradition with modern tech seamlessly.
Drawbacks of Having Cullinan
- Extremely Expensive: Prices start around AED 2 million (varies with customization), making it inaccessible for most.
- Fuel Consumption: The powerful V12 is thirsty, offering poor fuel economy compared to other luxury SUVs.
- Large Size: Its massive dimensions can make it difficult to maneuver in tight urban spaces.
- Maintenance Cost: High service and repair costs, especially for bespoke or custom components.
- Low Practical Value for Price: While supremely luxurious, it offers similar utility to less expensive SUVs.
Need a Quality Care Center for Your Rolls-Royce Cullinan in Dubai?
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In the Nutshell
With its handcrafted luxury, advanced technology, and commanding V12 performance, the Rolls-Royce Cullinan isn’t just a vehicle—it’s a lifestyle statement. From bespoke interiors to cutting-edge safety and driving features, every element reflects elite engineering and exclusivity.
While its price ranges from $407,750–$472,750 (approx. AED 1.5M–1.74M), it represents far more than transportation. For those who demand ultimate prestige, the Cullinan delivers unmatched comfort, presence, and refinement, making it well worth the investment for the world’s most discerning drivers.
